Environmentalist Proponents Jump The Shark

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An environmental confederation in the UK got the talented screenwriter Richard Curtis to produce a short film, ironically called No Pressure, for the 10:10 campaign, an effort to remind people to do their part in reducing carbon emission 10% by 2010 AD.

Unfortunately for the environmental movement the film backfired because it reinforced the image that beneath the surface environmentalists will do anything once in power to make it compulsory to follow their vision for the future, which includes violence.

Richard Curtis is known for producing such films as Four Weddings and a Funeral, Bridget Jones’s Diary, and Notting Hill.  Including Blackadder which I believe one of my co-writers take his name after.

(Hat Tip:  James Delinglpole of England’s Telegraph.)


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  1. ++ Pretty hilarious. I was sure it was some kind of comedic jujitsu, an anti-enviro-mental send-up. It’s not available at 1010’s website which made me more suspicious. But Richard Curtis’ wikipedia entry says that he in fact did make the video in support of the group, but they had to take it down from their website because of outrage over its gory “no pressure” message.
    ++ Either way, great comedy always has an element of believability – you just know the enviro-mentals secretly wouldn’t mind the rest of us disappearing in a pink cloud of goo.

  2. I cannot fathom how anyone with the 10:10 campaign could possibly have believed that this ad would have benefited their cause.

  3. Elaine: The MP videos are very funny, but that is because they are not espousing any particular political viewpoint. So I (or anyone) can simply accept them as absurd.

    Showing children and employees and soccer players blown up because they do not subscribe to a particular political philosophy moves the 10:10 video into a universe of its’ own. The Python skit was a lark – this commercial descends into radical evil. The message is: “Conform or be killed.” Lovely. I have no problem imagining the teacher hectoring the students to believe in the importance of one child per couple (for the environment, dontcha know!). A couple of children object and are blown up.

    This illustrates liberal fascism better than Jonah Goldberg’s book does.

  4. That’s horrifying. How could anyone but a psychopath find that funny?

    It’s worth a look though (for adults who have been forewarned) because I think it gives us a glimpse into the mind of the film’s producer and undoubtedly the minds of eco-fascists in general. They hate humanity.

  5. You gotta admit that this is much more efficient than what the Nazis had going on. To these 10:10 people the real travesty of Auschwitz was its unspeakably huge carbon footprint.

  6. You gotta admit that this is much more efficient than what the Nazis had going on.

    Yeah, the device used to blow up dissenters just magically knows who the naysayers are.

    To these 10:10 people the real travesty of Auschwitz was its unspeakably huge carbon footprint.

    Well, in all fairness, the Nazis did “recycle” hair, gold teeth, and skin. That should win them some points among the 10:10 crowd.

  7. I agree that 10:10 is infinitely more offensive and less funny than “How Not To Be Seen”. At least Monty Python had the good sense not to show their victims’ blood and vital organs splattering everywhere in graphic and stomach-churning fashion. However, I cannot help but wonder if the 10:10 creators weren’t, shall we say, “inspired” by Monty Python but took the premise way too far.

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